MEET THE FOUNDER.

Before I built brands, I built things.

I grew up working in my father’s print shop, taking welding, wood shop and metal shop classes, rebuilding bikes, turning wrenches and learning that the best work comes from people who care about making it right. That world taught me to respect craftsmanship long before I ever became a designer.

After studying design, photography and business at Penn State, I spent the next 26 years helping companies tell better stories. Along the way, one thing became clear. The strongest brands are built on factory floors, in fabrication shops and beside the people who make things every day—not in conference rooms.

That’s why I started Worn True.

This shop is the culmination of a lifetime spent around makers, builders and manufacturers. My job isn’t to make your company look different. It’s to uncover what’s already true about it, build a brand people believe in and help that belief create lasting value for your employees, customers and business.

I believe the companies that build America deserve brands that work as hard as they do. If that sounds like the kind of partner you’re looking for, I’d love to meet you.

Let’s put your brand to work.

Whether you’re building equipment, fabricating steel, moving freight or making products that keep America running, I want to hear your story. Give me a call or send me a note. We’ll talk about your business, your people and how a stronger brand can help move both forward.